Privacy Policy

Last updated: 11/4/2025

1. General Information

This Privacy Policy sets out the rules for the processing and protection of personal data of users of the website wheelsandhills.com (hereinafter referred to as the “Website”) - a blog dedicated to motorcycles and mountain climbing (via ferratas).

The data controller undertakes to protect the privacy of all persons whose data it processes and ensures that personal data is processed in accordance with Regulation (EU) 2016/679 of the European Parliament and of the Council of 27 April 2016 on the protection of natural persons with regard to the processing of personal data and on the free movement of such data (GDPR).

2. Data Controller

The data controller is Wheels and Hills
Contact address: kontakt@wheelsandhills.com

For matters related to personal data protection and the exercise of rights under GDPR, please contact us at the email address provided above.

3. Scope of Data Collected

The Website collects the following categories of data:

  • Automatically collected technical data: IP address, browser type, operating system, device information, visit time, visited pages
  • Contact form data: email address and message content (if you use contact forms)
  • Cookie data: user preferences, cookie consent, analytical information about website usage
  • External service data: interactions with YouTube, Instagram, Google Maps content embedded on the website

4. Purposes and Legal Basis for Data Processing

We process your personal data for the following purposes:

4.1. Ensuring Website Functionality

Legal basis: legitimate interest of the controller (Art. 6(1)(f) GDPR)
Purpose: proper content display, security protection, performance optimization

4.2. Traffic Analysis and Statistics

Legal basis: legitimate interest of the controller (Art. 6(1)(f) GDPR)
Purpose: analyzing website usage patterns, improving functionality and content

4.3. User Communication

Legal basis: consent (Art. 6(1)(a) GDPR)
Purpose: responding to questions and messages sent by users

4.4. Multimedia Content Display

Legal basis: legitimate interest of the controller (Art. 6(1)(f) GDPR)
Purpose: presenting motorcycle travel and via ferrata climbing reports through embedded YouTube videos, Instagram photos, and Google Maps

5. Cookies and Tracking Technologies

The Website uses cookies and similar technologies for the following purposes:

  • Essential cookies: ensure basic website functionality, including language preferences and cookie consent
  • Functional cookies: remember your preferences and settings
  • Analytical cookies: help understand how users interact with the website
  • External cookies: from embedded content (YouTube, Instagram, Google Maps)

You can manage cookie settings in your browser or use the cookie banner on the website. Disabling some cookies may affect website functionality.

6. External Services and Embedded Content

The Website contains embedded content from the following external services:

These services may collect data about your activity according to their own privacy policies.

7. Data Retention Period

  • Technical data: stored for a maximum of 2 years
  • Contact form data: for the time necessary to provide a response and possibly 3 years for purposes related to pursuing claims
  • Cookies: according to each cookie type settings (from session to maximum 2 years)

8. Data Sharing

Personal data is not sold or shared with third parties for marketing purposes. It may only be shared with:

  • Technical service providers ensuring website operation (hosting, analytics)
  • State authorities if required by law
  • In case of transfer of rights to the website

9. Your Rights

Under GDPR, you have the following rights:

  • Right of access to your personal data
  • Right to rectification of incorrect data
  • Right to erasure (“right to be forgotten”)
  • Right to restriction of processing
  • Right to data portability in a structured format
  • Right to object to data processing
  • Right to withdraw consent at any time
  • Right to lodge a complaint with a supervisory authority

To exercise your rights, contact us at: kontakt@wheelsandhills.com

10. Data Security

We implement appropriate technical and organizational measures to ensure the security of processed personal data, including protection against unauthorized access, loss, destruction, or unauthorized disclosure.

11. Changes to Privacy Policy

This Privacy Policy may be updated. We will inform about significant changes by posting information on the main page. We encourage regular review of this policy.

12. Contact

If you have questions about this Privacy Policy or how your personal data is processed, contact us:
Email: kontakt@wheelsandhills.com
Subject: Personal data protection